Jaguar Landrover announced a massive profit today after having a checkered history not far removed from that of SAAB. This comes on the heel of the profits announced by Volvo, another company with a slightly better history, but devalued by its former US owners.
Both Ford and GM had no idea what to do with prestigious brand names. Not surprising really since all the prestigious American automobile brands are far from prestigious as we know it. Hopefully any Far Eastern buyer of SAAB can do a similar Lazarus turnaround of the company.